Profile
The uniquely positioned Toronto Sun has been highly successful since its inception in 1971. Unlike other Toronto daily newspapers, The Toronto Sun does not offer home delivery during the week. Eighty-five percent of the weekly circulation is purchased as single copy every day in one of the most competitive markets in North America. As such, it must publish a compelling newspaper people want to read and find easy to buy. It has maintained its distinctive approach to local news, sports and entertainment. The Sun brings its readers an entertaining, informative mix they just can't get elsewhere, with plenty of clear, strong opinions. Its columnists, journalists and photojournalists are celebrated locally and nationally. The Sunday Sun sports section garnered a prestigious top-10 standing from the Associated Press Sports Editors in 1999, the first time in history that any section from a Canadian daily has been voted one of the best in all of North America.
The Toronto Sun is available for purchase at over 20,000 retail and vending box locations. Although its main readership is in the greater Toronto area, the paper is also available from Kingston to Windsor and from Sault St. Marie to the Niagara border.
The majority of Toronto Sun readers are exclusive readers and it has more readers per copy than the competition.
History
The Toronto Sun was first published in November 1971 by founders Douglas Creighton, Donald Hunt and Peter Worthington, after the demise of The Toronto Telegram. The Toronto Telegram subscriber lists were sold to The Toronto Star but the vending boxes were kept as were 62 staffers from The Telegram. The story of "the little paper that grew" is the stuff of legend, an entrepreneurial success with a rich tradition of never resting on its laurels. Most recently, The Toronto Sun, part of Sun Media Corporation, was acquired by Quebecor Inc. on January 7, 1999.